How To Create A Social Media Plan

As a small business owner, before dishing out content on your social media networks, it is often great to have a social media plan. A social media marketing plan is the summary of everything you plan to do and hope to achieve for your business using social networks.

Your social media plan must go through the following steps:

  • Objectives/Goals
  • Social Media Audit
  • Create/Improve Social Media Accounts
  • Inspiration from other brands
  • Content Strategy
  • Testing, Evaluation & Adjustment

In this article, I further described each of the steps to create a social media plan.

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